BOPIS stands for Buy Online, Pick Up In Store. A customer pays on your Shopify store, then collects the order at your location, often the same day. You will also hear it called click and collect, store pickup, or curbside. Same idea, different counters.
Here is the part most guides skip: the order-taking half of BOPIS is already built into Shopify, on every plan, free. You can turn it on in about ten minutes. This post shows you exactly how, then covers the layer to add when you are ready to scale.
Why Customers Pick BOPIS Every Time
Think about the last thing you needed today. Shipping could not help you. A store nearby could.
- No shipping fee. The biggest reason carts get abandoned disappears.
- No waiting. Ready in hours beats delivered in days.
- No doubt. They know it is theirs before they drive.
And for you, every pickup is a customer inside your store. That is where the second purchase happens.
Small Tutorial: Turn On Store Pickup in Shopify
This works on every Shopify plan, no app required. Three steps.
1Add your store as a location
In your Shopify admin, go to Settings, then Locations, and add each store that holds real inventory: name, address, phone.
One rule saves you pain later: only add places that hold your stock. Dealers and stockists who carry your brand belong on your store locator map, not in your locations list.
2Switch on Pickup in store
Open the location, find the Fulfillment section, and turn on Pickup in store. Set the expected pickup time so customers know what ready means: in two hours, or tomorrow.
Pick the promise your slowest day can keep. A broken pickup promise costs more than no pickup at all.
3Let checkout do the rest
That is it. The pickup option now appears inside Shopify's own checkout. The customer pays, chooses your store, and the order routes there. When it is ready, mark it ready for pickup and Shopify notifies them automatically.
Because the choice happens inside checkout, nothing touches your cart page. Shop Pay stays. Apple Pay stays. The Buy Now button stays.
The Mistake That Sends Customers to Empty Stores
Turning pickup on is easy. The mistake is stopping there. A shopper can see that pickup exists, but across several stores they still cannot tell which location actually has the item today. When they guess wrong, they drive to a store that sold out on Tuesday, and they do not come back.
What Shopify Covers, and Where It Stops
To be fair to Shopify, native pickup is not invisible. Most themes show a pickup availability widget right on the product page, so a shopper can see that pickup is offered at your store. For a single location with regular customers, that is often enough.
The widget answers one question: can I pick this up here. As you grow, customers start asking harder ones. Which of your stores is closest to me? Which one has it in stock right now? And where can they buy your brand from the dealers who carry it?
ShopBOPIS is the extra layer for exactly that, when you want to scale, and it never touches your checkout:
- A Google Maps store locator with search that forgives typos and understands neighborhoods, powered by Gemini AI.
- Live stock per store, synced from the Shopify locations you just set up. The number on the map is the number in your admin.
- Dealers on the same map as pins, synced from Shopify B2B Companies, without using your location slots.
- Real storefront views and photos, so customers recognize your building the moment they pull up. No circling the block, no calling for directions.
It is free to install, with a free plan that puts your first pickup location and dealer forms live today. Why not install it and see, instead of imagining it?
Ready to Upgrade Your Store Locator?
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Install Shop BOPIS NowWhich ShopBOPIS Plan Fits Your Store?
Free, free to install
Start here. One native pickup and inventory location, location CSV bulk import and export, dealer and stockist registration forms, and map pin icons in your brand. Live before your coffee goes cold.
Basic, $9.99/month
Up to 100 store locator locations and 3 native pickup and inventory locations, with map colors matched to your brand, full map customization, and dealer forms. Comes with a 30-day free trial, a full month to see it sell.
Plus, $54.99/month
Up to 500 locator locations and 10 native pickup and inventory locations, plus the commerce layer: product page extensions for pickup, premium map themes, live inventory management, and Shopify Company/B2B integration for dealer networks. 7-day free trial.
Premium, $99.99/month
Unlimited locations and everything in Plus, with the Gemini AI store locator template, stockist forms, native Company and Locations sync, and a dedicated manager. 7-day free trial.
Start on Free today. If you outgrow it, Basic gives you a full month free to decide.
Common Questions
What does BOPIS mean?
Buy Online, Pick Up In Store. The customer pays on your website and collects the order at your physical location. Click and collect is the same thing.
Do I need an app to offer pickup on Shopify?
No. Pickup is built into every Shopify plan through Settings and Locations, and most themes show a pickup widget on the product page. An app is the scale layer: the map, live stock per store, and a home for dealers.
Is BOPIS free on Shopify?
Yes, twice over. Native pickup is free on every Shopify plan, and ShopBOPIS is free to install with a free plan covering your first pickup location, dealer forms, and branded map pins. Paid plans start at $9.99 per month with a 30-day free trial.
Will pickup break my express checkout?
No. The store choice happens inside Shopify's own checkout, so Shop Pay, Apple Pay, and the Buy Now button stay on for every customer.
Your Stores Deserve Better Than a Pin on a Map
Live stock per store, dealers on the same map, and a free plan to start. Your locations are already in Shopify. Put them to work.
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